Virgo de Novo Professional Haircare's Brand Advocate Program is designed for talented and passionate stylists that are ready to help spread the word about the Virgo de Novo product line in a way that is mutually beneficial.
Supporting Your Passion with Gratitude and Product!
We love your work and we appreciate all the support you demonstrate by tagging us in your Instagram posts and reels. Your endorsement delivers the trust that is needed for other stylists to give our brand a try. We recognize that your time is valuable and that creating quality posts and reels takes considerable time. Our Brand Advocate Program rewards your efforts by providing you with free product and lots of visibility on our Instagram account.
Within the Brand Advocate Program we have two levels:- Brand Advocate Influencer
- Brand Advocate Master
The remainder of this page discusses the Brand Advocate Influencer Program. The Brand Advocate Master Program is reserved for stylists that have participated as a Brand Advocate Influencer Program for a minimum of 12 months.
Rewards that Match Your Audience Influence
Building an Instagram audience takes a lot of time and effort. We recognize the effort by providing a higher monthly reward based on the number of followers. We currently have the following levels defined:
- 2,500 or fewer followers
- 2,501 up to 5,000 followers
- 5,001 up to 10,000 followers
- 10,001 up to 20,000 followers
- 20,001 or more followers
The above levels and associated rewards are subject to change.
Monthly Posting Requirements
During 6 months out of the 12 months, the Brand Advocate Influencer posts:
- Post 1 reel:
- Bottle - Show the Virgo de Novo product bottle(s) used.
- Applying - Show the process of applying/using the product(s).
- After Shot - Show a picture of the after results.
- List - List Virgo de Novo product(s) used. For toning products, make sure to identify the full product name. For example, Extra Dark Purple Shampoo, Blue Hair Masque, etc.
- Tag - @virgodenovo in both on the pic and the caption. Tagging on the pic will send post to our tagged page.
- Engage - An important part of an Instagram reel is engagement. Make sure to reply to people that like and comment on the reel.
- Post 2 posts:
- After Pic.
- List - List Virgo de Novo product(s) used. For toning products, make sure to identify the full product name. For example, Extra Dark Purple Shampoo. Or, Blue Hair Masque.
- Tag - @virgodenovo in both on the pic and the caption. Tagging on the pic will send post to our tagged page.
- Engage - An important part of an Instagram post is engagement. Make sure to reply to people that like and comment on the post.
Some Great Reel Examples
Some Great Post Examples
In most cases, you choose the Virgo de Novo products that you'd like to feature in your reels and posts, but occasionally we may ask you to feature a specific product as part of an upcoming marketing campaign.
In return for your efforts, we supply you with free and discounted products based on the number of followers you have. Easy, right!
Your Monthly Reward
For each month that the Brand Advocate Influencer meets the posting requirements, the following rewards will be provided by the 1st of the following month:
- An allocation for free product that is scaled based on the number of followers that you have. Use the reward to restock your back bar or station. Or, use it to fill your retail shelves.
- Receive a 33% discount on all 32 oz products (discount applied during checkout).
- Receive a 50% discount on all of our mini sized products (discount applied at checkout).