Drench Moisturizing Shampoo

Drench Moisturizing Shampoo is step one toward restoring your hair to the healthy, bouncy, shiny state of virgin hair. 

This vegan, sodium-chloride-free, sulfate-free shampoo formula gently yet thoroughly cleanses hair and scalp as it infuses weightless yet lasting hydration and softness. 

With an ideal color-loving pH of 4.6-5.0, Drench Moisturizing Shampoo maintains and protects hair's natural moisture balance without stripping color or irritating the scalp. 

Plus, nutrient-rich Kale, Carrot, and Lemon Proteins help to strengthen hair, improve elasticity, and boost shine and manageability with every wash.

Your search for the best moisturizing shampoo is officially over.

What Drench Moisturizing Shampoo has:

• Kale, Carrot and Lemon Proteins: This powerful complex of plant proteins nourishes and moisturizes hair, strengthening its natural barrier function and fortifying hair to reduce breakage and improve elasticity and hair health. 
• Olive and Sweet Almond Oils: Rich in fatty acids, B vitamins and antioxidants, these hair-loving yet lightweight oils condition and moisturize both hair and scalp, taming frizz and combatting flaking. They also offer exceptional protective benefits, leaving the hair shaft sealed, protected and smooth.
• Low pH: The 4.6-5.0 pH level of this formula helps maintain hair’s natural acidity, which is essential for keeping the cuticle sealed and reducing color fade. This also prevents frizz and dryness for hair that’s smoother, shinier and more vibrant.

What Drench Moisturizing Shampoo doesn’t have:

• Sulfates: Sulfates can be harsh on hair, stripping natural oils and causing color to fade. Our sulfate-free formula gently cleanses, leaving hair soft and color vibrant.
• Sodium Chloride: Sodium chloride (salt) can be abrasive and dehydrating, especially to color-treated or processed hair. By removing sodium chloride, Drench Moisturizing Shampoo is able to provide a thorough cleanse that won’t damage hair.

Animal-tested or Animal-derived Ingredients: Drench Moisturizing Shampoo is a vegan and cruelty-free formula. Virgo de Novo Professional Hair Care only uses ethically-sourced ingredients and never those that are tested on animals.

Get ready to say goodbye to dry, brittle or damaged hair and hello to virgin hair softness.

• Saturate hair with water. 
• Apply Drench Moisturizing shampoo. Distribute throughout hair, adding more product as needed. 
• Work into lather, massaging from the scalp all the way down to the ends.
• Rinse thoroughly. Repeat if desired.

For optimal moisturizing results, follow with Drench Moisturizing Conditioner or Revive Hair Masque.

Professional hair care tip: Sulfate-free shampoos generally produce less suds and lather than products that contain sulfates. For more lather, add more water once the product is in your hair and massage through hair again.

Drench Moisturizing Shampoo is not just a treat for your tresses - it’s a treat for your senses as well. Our signature Mineral Musk fragrance is sophisticated yet clean, combining sweet, green, floral and marine elements that will delight you with every shampoo.

• Top notes: RICE FLOWER, FRANKINCENSE, GALBANUM, NEROLI, OZONE, ORRIS, OSMANTHUS
• Middle notes: HELIOTROPE, OAKMOSS, LAVENDER, CALONE, BLACK PEPPER, CASSIS
• Bottom notes: MINERAL MUSK, AMBER, VANILLA, VETIVER, COCONUT

Is Drench Moisturizing Shampoo suitable for all hair types?
Yes, Drench Moisturizing Shampoo is formulated for all hair types. Its gentle cleansing formula is particularly beneficial for those with color-treated, processed, or dry, brittle and damaged hair. Its hydrating properties benefit all hair textures as well, whether straight, wavy or curly.

Can I use this shampoo if I have color-treated hair?
Absolutely! Like all Virgo de Novo professional hair care products, Drench Moisturizing Shampoo was created with color-treated hair firmly in mind. Its hydrating formula actually helps preserve color while providing essential moisture that prevents dryness and fading.

How often should I use this shampoo?
You can use Drench Moisturizing Shampoo every time you wash your hair. For extremely dry, brittle or damaged hair, we recommend following with Revive Hair Masque, whose deep conditioning properties help restore even over-processed hair to a healthier, more resilient state.

Why is it important that a shampoo is sulfate-free and sodium-chloride-free?
Sulfates and sodium chloride (salt) can be harsh and dehydrating to hair, stripping away essential moisture and leading to dryness and damage. Drench Moisturizing Shampoo is free from these ingredients, ensuring a gentle yet thorough cleanse that helps restore and preserve hydration and color vibrancy.

What do Kale, Carrot, and Lemon Proteins do for my hair?
These plant-based proteins are rich in vitamins and minerals that promote tensile strenghth, help improve elasticity, and enhance shine. This hair strengthening complex helps repair damage and reduce breakage, leaving hair looking and feeling healthier.

How does the pH level of Drench Moisturizing Shampoo benefit my hair?
The low 4.6-5.0 pH of this gentle cleansing shampoo helps to keep the hair cuticle sealed, which in turn locks in moisture, reduces frizz, and preserves the vibrancy of color-treated hair.

Can this shampoo help with frizz control?
Yes, the hydrating nature of the formula as well as its low pH level help reduce and resist frizz by smoothing the hair cuticle and locking in natural moisture, leaving each strand smoother and more manageable.

Is this a cruelty-free and vegan shampoo?Yes, Drench Moisturizing Shampoo is both vegan and cruelty-free. It contains no animal-derived ingredients, and, like all Virgo de Novo professional hair care products, it is never tested on animals.